Vacant Home Staging Guide


We handle everything from start to finish! Vacant homes do not show well since only 10% of home buyers can visualize the potential of a home. In today’s competitive market, it’s more important than ever to position your home for buyers to emotionally “connect.” Statistics show that a staged home sells much faster and for more money.

The national average of days on the market for a vacant home is 240 days vs. only 60 for a vacant home that has been staged! This difference in carrying time proves staging is a short term investment that not only pays for itself, but reaps a return and is much cheaper than your first price reduction. Don’t leave money on the table by not staging your home. Builders have known for years: “Increase the desire and the value goes UP!”

Phase 1Go to Sold Home Strategy Assessment!” During this visit you will receive recommendations for how to prioritize your efforts to position your home to lead in the market. We will tour your home and property with “buyer’s eyes” and make suggestions on things such as “the walk to the front door” and how to dial in your curb appeal.  Touring the home, we will make update recommendations (if necessary) that will economically make sense.  We bring our sixty plus years in the real estate, staging and interior design industry, to help you with “cosmetic updates” such as: flooring, lighting, counter-tops or paint. Did you know that selecting the right paint color can increase your bottom line by thousands of dollars? Call us to talk about how we can help you.

Phase 2 – We coordinate our trades to help perform any update service (if necessary). Then we select the perfect pieces to showcase your home for staging. When doing this, we take into consideration the architectural features of your home combined with who your target buyer is.   While at our 5,000 SF company facility, we select from our accessories and home furnishings to enhance your home. These furnishings include: furniture, wall hangings, plants, trees, “emotional connection” items, “props” such as table decor, pillows, art, lighting, rugs, mirrors, etc. 

Phase 3 – We spend an additional day STAGING in your home. We are there to insure smooth furniture delivery and placement and are creating the “eye candy” todays buyers desire. We then take staged photographs for our marketing purposes which we use to feature your home in an email campaign which is sent to over 2,000 Realtors.

Phase 4 – “de-staging” all of our furnishings and pickup of furniture.

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