The Psychology of Home Staging

The Psychology of Home Staging

When It comes to the psychology of home staging, it’s not much different from how professional marketers use emotions to sell products and services.  Let’s face it; we all have emotions and desires. We want to feel good and feel good about ourselves. Commercials...
Why 2021 Is A Great Time To Sell Or Buy A Home

Why 2021 Is A Great Time To Sell Or Buy A Home

I’ve been in the real estate industry for decades. First as a Realtor for twenty years where I also did new construction sales and was a partner in a home building company. Then I went on to open my home staging company in 2007.  My experience tells me that...
7 Steps To Stage Your Home To Sell

7 Steps To Stage Your Home To Sell

So, you’ve decided to sell your home and are asking yourself…where do I start?! Let’s start with putting on “buyer’s eyes.”  A buyer will typically begin their search by looking at pictures on-line.  To best prepare your home to...