by Lisa Basham | Mar 18, 2021 | Real Estate, Staging Tips
When It comes to the psychology of home staging, it’s not much different from how professional marketers use emotions to sell products and services. Let’s face it; we all have emotions and desires. We want to feel good and feel good about ourselves. Commercials... 
by Lisa Basham | Mar 2, 2021 | Interior Design Tips, Staging Tips
Do you have an awkward space that’s a challenge to decorate? Professional Home Stagers run into this challenge on a weekly basis. Houses are not often designed with furniture placement in mind. When buyers are home shopping, not all are able to picture the home... 
by Lisa Basham | Feb 18, 2021 | Interior Design Tips
Home Stagers, Decorators, Renovators, and Interior Designers alike take note this year, Sherwin Williams named Urbane Bronze (SW 7048) the top shade for 2021. Sherwin Williams describes the hue as one that “captures that simple sophistication every space is searching... 
by Lisa Basham | Feb 4, 2021 | Real Estate
I’ve been in the real estate industry for decades. First as a Realtor for twenty years where I also did new construction sales and was a partner in a home building company. Then I went on to open my home staging company in 2007. My experience tells me that... 
by Lisa Basham | Jan 14, 2021 | Staging Tips
So, you’ve decided to sell your home and are asking yourself…where do I start?! Let’s start with putting on “buyer’s eyes.” A buyer will typically begin their search by looking at pictures on-line. To best prepare your home to...